AI ON THE HORIZON
A PERCEPTIVE REVOLUTION
AI is becoming such an important part of our near future that it’s become the focal point of discussion at CES®. NVIDIA, a leader in AI innovations and a key collaborator with Audi and its autonomous efforts, delivered its keynote about how it plans to redefine what being on the road will be.
CEO Jensen Huang announced plans for the world’s first autonomous machine processor, DRIVE Xavier; platforms that incorporate both AI and augmented reality for improved real-time information; and self-driving ride-sharing vehicles. Huang said, “One of the most important industries that AI is going to revolutionize is transportation, including mobility services and trucking.”
As a transportation innovator, Audi has created a robust portfolio of mobility technologies to help relieve drivers from the stress of workday commutes. Audi also has used AI to create possibilities on how to help further simplify drivers’ experiences on the road. Audi Artificial Intelligence (Audi AI) is designed to be capable of self-learning and thinking via distinctive, dynamic, intelligent and empathetic systems. The freedom that Audi AI provides to drivers represents a new variety of a premium experience.
Through this valuable, decade-long collaboration with NVIDIA, Audi has been able to engineer technological breakthroughs that include the development of Audi virtual cockpit, Audi connect®, the current range of infotainment systems, and the capability to become autonomous. The most recent developments appear in the new Audi A8 sedan, with various NVIDIA-powered available features including rear seat entertainment.
“Over time, the network gradually learns what a car, tree, person and a house is.”